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Director of Marketing Communications PDF Print E-mail
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This newly created position is part of a strategic reorganization designed to integrate print and electronic communications more closely and take full advantage of emerging communications technologies to support the College's strategic goals. The Director of Marketing Communications will report to the Vice President for College Relations and will assist the Vice President in developing and implementing an integrated communications and marketing strategy across all College audiences, and will work closely with the Director of Public Relations and the Director of Advancement Communications.

The Director of Marketing Communications will lead a strong team comprised of four creative services staff (Associate Director of Publications, Senior Designer, Print/Web Designer and Writer/Content Producer) and three Web/new media staff (Manager of Online Communications, Web Content Editor, and New Media Producer). The Director will collaborate across the campus community to ensure that the College's strategic messages and visual identity are effectively integrated in all print and web communications. The Director will be responsible for the overall design, content and functionality of the College's public web site www.connecticutcollege.edu. S/he will also oversee design and production of print, electronic and video communications, new media projects, and collateral materials such as event posters, banners and logoed items. The Director will serve as communications liaison with the Office of Admission and Financial Aid and point person for admission-related projects while helping to develop and implement new admission marketing initiatives. S/he will oversee an established visual identity and branding program and work with the Vice President for College Relations to carry out market research and test the effectiveness of existing communications. The successful candidate must be an innovator who will further develop the College's successful social media presence and expand electronic communications, including video production and mobile apps.

A bachelor's degree in communications, marketing or a liberal arts discipline is required plus five to 10 years of professional experience; a master's degree is preferred. Also required: outstanding written, oral and visual communications skills; management experience in higher education; experience with admission communications or marketing, including market research; and strong knowledge of current and emerging trends in communications and marketing, including Web, video, mobile applications and other new media. Must be able to articulate and represent the benefits of residential liberal arts education; balance multiple responsibilities and projects; and thrive in a fast-paced, high-productivity work environment. Proficiency in MS Office required; familiarity with Banner Administrative Data Systems is desirable.

The selected applicant will be subject to thorough credentialing, including a criminal records check. To apply, send your resume, a cover letter and contact information for three professional references to This e-mail address is being protected from spambots. You need JavaScript enabled to view it . The position will remain open until filled, but to ensure earliest consideration, please submit your resume by 5 p.m. on July 8, 2011. Connecticut College is committed to creating a vibrant community enriched by diverse perspectives, talents and experiences. We encourage applications from candidates who share this commitment and will contribute to the diversity of our college community, especially members of historically under-represented groups. AA/EOE

Contact Info Phone:
860-439-2085
Fax:
860-439-5605
This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Office of Human Resources
Connecticut College
270 Mohegan Avenue
New London, CT 06320-4196


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